Grant for Enhancing Marketing Skills of SMEs

Financial Assistance
Small and Medium Industries Development Corporation (SMIDEC):
Grant for Enhancing Marketing Skills of SMEs

Objective
To provide assistance to SMEs to enhance their employees' marketing skills through short-term courses in areas such as marketing strategies and planning, pricing, distribution, development of brand, merchandising and customer services, thus enabling SMEs to compete in domestic and export market.












Eligibility criteria

Business enterprise based on the definition of SMEs [Link];

Companies incorporated under the Companies Act 1965 (CA1965) or businesses incorporated under the Registration of Business Ordinance 1956 (RBO1956);

At least 60% of equity are held by Malaysians;and

Possess valid premise license






Eligible sector / Types of financing

Manufacturing and Manufacturing related services; and

Services (excluding insurance and financial services)


Type of assistance / Form of financing
Assistance is given in the form of a matching grant where 50% of the cost of training is borne by the Government and the remainder by the applicant. For enterprise in the manufacturing sector, businesses incorporated under RBO1956, may eligible up to 80 percent of the approved costs.


Eligible expenses
Sales performance Training
Customer Services Training
Marketing



Application procedure
Applications to be submitted to SMIDEC.

Contact
Small and Medium Industries Development Corporation (SMIDEC)
Aras 20, West Wing Menara MATRADE
Jalan Khidmat Usaha
Off, Jalan Duta, 50480 Kuala Lumpur
Tel: 03-6207 6000
Fax: 03-6201 6564
Website: www.smidec.gov.my

or

Institute Global Management
Tel : 03-80240060
Fax: 03-80240086
Website: www.igm.edu.my